It was not hard to notice how Julia Fox’s name has been all over the media space and tabloids since the new year. The pictures of her attending the Schiaparelli show with black eye makeup made the internet go crazy. But did all the attention come directly from her current relationship with the one and only Kanye West? We don’t even need to discuss that to say yes. We may witness history repeating itself with how Kanye changes the media representation of his girlfriend the same way as he did to Kim Kardashian.
Kenzie Bryant wrote an article for Vanity Fair on how Julia Fox appeared to us as ‘an internationally famous woman’. Bryant lists Julia’s past before meeting Kanye. When she says how important it is that Fox’s fame makes something for New York as she was a downtown icon, you can’t help but wonder if the article was planned to feel so forced. Kenzie Bryant gives reasons why a new hot topic, Julia Fox, is different from other celebrities by how open she talks about her life. It is not surprising behaviour to Kanye to change the whole perspective of the couple by giving his ex and his present girlfriend massive makeovers. Vanity Fair has never been seen as the type of media publication-ready to accept publishing paid articles to put someone in a good light. However, this specific article gives certain questions as if Vanity Fair believes in Julia Fox becoming an ‘It’ celebrity or the magazine’s publisher is on a speed dial with Kanye discussing what to highlight.